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26 septembre 2012 3 26 /09 /septembre /2012 18:01

 

Media studies 2

 

Watch this link:

 

 

1- Classify the stories :

World News, Us News, Education, Community News, Entertainment,...

 

2- Which story....

  • had a personal perspective, was the story of one person which represents a problem for a larger group ?

  • was a positive message about a change of career plan ?

  • was focusing on the relationship bewteen one country and the rest of the world ?

  • was debated in the US presidential campaign ?

  • was a reaction to a stupid joke ?

  • was a creative way to illustrate a serious story ?

  • was the story of an inspiring man ?

 

 

 

3-Sound like a journalist

Go to the video at 2'15

Start « Audacity »

Record yourself saying the following sentences with the same intonation as the journalist

Pay attention to rising and falling intonation

 

«  When Jackie Giovanniello graduated from Brown University this year, whe put off going straight to medical school. Instead she took a research job at Sloane Kettering Hospital. »

 

« And she had plenty of them, $100,000 worth. Why ? Her family is middle class, her mother works in a school. Her dad owns a bar. She says they're considered too wealthy to qualify for many grants, but she says not wealthy enough to have saved the money for the more than $50,000 a year to attend Brown. »

 

 

4- Item Focus

Use the script ( link) to explain the detail of the story. For your story, summarise the news item and answer the question:

 

a- Obama : what is Barack Obama's message about modern communication technology ?

b- Tuition : what is difficult for middle class families ? What does it show about American Colleges ? Why do the candidates talk about it ?

c- Yom Kippur : What is it ? Which religion celebrates it ?

d- Homecoming : Why was it not funny ? How did the girl react ?

e- Baseball : What did this man decide to do?0

f- Cookies : What could the colours correspond to ?

 

5- Justify the order in which these stories appear. Would have done the same ?

 

 

6- Find the 2 « play on words » in the last story

 

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25 septembre 2012 2 25 /09 /septembre /2012 22:01

Listen to the following speech, starting at 2'00

 


 
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6 septembre 2012 4 06 /09 /septembre /2012 21:31

Hi there,

Here is a map of the states that joined the Confederates during the Civil War. Can you work out what the initials stand for?

secession-order-map.jpg

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21 mai 2012 1 21 /05 /mai /2012 09:39

Here is what Jamie Oliver decided to do to put kids off chicken nuggets, by showing them what "mechanically reclaimed meat" really means.

 

 

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12 mars 2012 1 12 /03 /mars /2012 00:08

Have a look at what Riley thinks about gender marketing...


 
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11 mars 2012 7 11 /03 /mars /2012 23:26

 


 
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8 mars 2012 4 08 /03 /mars /2012 09:36

Hello there !

On the network, go into your class folder and find the video called "Flash Advert Evolution".

Flash is a very well known cleaning product in th UK. You will see three adverts, one from the 60s, one from the 90s and one from 2008. Look at 2 aspects:

- What has changed over the years?

- What has remained over the years?

- Identify the slogans used in each one

 

We will then work on a revision of comparative and superlative forms, and move into more complex uses of these notions.

 

 

YD

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7 mars 2012 3 07 /03 /mars /2012 14:16

Have a look at this video, it was made by Adbusters (the people who orchestrated "Buy Nothing Day").

• Write a comment, USING THE METHOD SEEN IN CLASS 

- describe the video

- analyse it, the slogan in particular:  what is it trying to say in terms of identity? You can have a product, of course, but how can you BE a product? Can you see the link with what we saw about Brand identity and people's identity?

- criticize it: Is it effective? Do you like it? Who may like it? Who may hate it? Why?

 

• As always, I would like you to REACT to other people's point of views: read each other and say how you feel about what they are writing.

 

I'll be reading and reviewing your work after class.

YD

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13 février 2012 1 13 /02 /février /2012 15:52

For those of you into photography, here is this year's crop for the

 

WorldPress Photo award

 

Some amazing shots there!

 

Here is the winner:

World-press-award-2012.jpg

 

 

YD

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5 février 2012 7 05 /02 /février /2012 14:26

Look at the following adverts. Do you think they can be considered as Art?

 

 


 

 
Find 5 arguments that can be given to consider it as Art.  

 

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mrdesdevises@hotmail.fr

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